It's perhaps the most important question for the End User:  "Which product should I use?"  There are a lot of companies out there to choose from, and our job is to help you make that choice.  BLASER SWISSLUBE manfactures a popular line of metalworking fluids.  Their marketing department stumbled over a poorly phrased product claim in the late 1990's.  When marketing fails you, all you have left is your product performance and customer service, right?  There must be something to it for BLASER because they recovered very nicely and now have a strong and growing market presence.  We caught up with Blaser Swisslube's VP Randy Templin.  In the first AFTER-HOURS METALWORKING FLUID MINUTE.   Christina O'Leary interviews Mr. Templin and asks some of the questions that anyone who attended the Annual STLE Meeting should be asking.  Just a small insight into your next potential manufacturing partner.  This segment is limited to a short introduction.  We will continue to interview your potential suppliers, and we will take you inside any place that doesn't lock us out.  Get to know the real BLASER SWISSLUBE On MWFTV.